CONTENT CREATION SERVICES
Building Your Brand with Content Creation
People buy from brands they trust. And there’s no better way to build that trust than by sharing your industry knowledge with your audience through content creation. When visitors read your website’s content, they’re typically looking to learn something. And, if they’re able to take away any useful bits of information from your site, you better bet they’re going to come back next time they’re looking for help.
Thought Leadership Content
Producing thought leadership content on your website builds a voice for your brand that your audience remembers.
In a competitive market, you need to stand out from your competition. Establish yourself as an industry leader by investing in content creation.
At Active Marketing, we believe content creation can put your business over the top.
We create content that dramatically increases your brand’s visibility and success.
Who’s Creating Content?
You might think thought leadership content is only created by huge businesses or companies that already have an audience.
You’d be wrong.
Some of the most successful online businesses are a direct product of the following they built online with killer content. (Check out HubSpot if you don’t believe it)
Here are a few things to note about businesses who create content
- Companies who create content get 97% more links to their websites
- Internet users in the US spend 3 times as much time on website content than on email
- 77% of all internet users get information from website content.
So, if you haven’t already, it’s time to start a content creation campaign for your business.
What Can Content Creation Do for My Business?
If you’re thinking . . .
“Why would anyone want to read about my company?”
Well, because you are an expert in your field and your content will answer the top questions being asked in the search engines.
Content creation is different than your typical ad or TV commercial. Your content provides valuable information for those interested in purchasing your products or learning more about your industry.
It’s for this reason that content creation campaigns are so successful. Ranging from small companies to major corporations, there are companies that have millions of readers who hang onto every word they publish.
Why? It’s simple—great content.
When people come across content they love, they hold onto it. They bookmark it, share it with friends and people they love.
Their readers just can’t get enough.
This is exactly the kind of content we create for our clients.
Drive More Traffic
It’s true that content creation is an investment.
But it can be lucrative too—especially if you’re interested in driving more traffic.
Through our content creation services, we fill your website with a constant stream of high-quality content that’s picked up by search engines. Frequency and quality of content are the first things search engines look for when they’re ranking content and they’re our top priority when it comes to your content strategy.
On top of seeing more traffic, content is great way to develop your reputation as an authority in your industry.
Develop AuthorityEstablishing your brand as an authority is a goal for any business.
The funny thing is, it’s not always the businesses with the most experience or the most customers that gain this reputation.
It’s the ones that are the most effective at letting the world know who they are and what they do. That’s why creating top-notch content is such a key move in building your brand.
At Active Marketing, we update your site with expertly crafted content that your readers will be dying to hear about
And we take care of everything from researching and writing about topics your readers want to hear about and producing authoritative content
We take care of everything from researching and writing to designing engaging, authoritative content.
Let Writers do What They Do Best
Last but not least, the number one reason to outsource your content creation.
Not everyone was born to write. And, even those folks who love the creative process still might not be equipped to deliver frequent, relevant, and professional content that fits SEO standards.
Believe it or not, there’s a lot more that goes into creating content than simply stringing good words together.