CONTENT MARKETING
for Addiction Treatment Centers
CONTENT MARKETING
for Addiction Treatment Centers
We execute strategies that make you reach the right people and stand out from the crowd, exponentially increasing online conversions and admissions.
Content Marketing is Vital
Content might be the single most important part of an addiction treatment facility’s overall marketing strategy. The digital population contains over 4 billion potential customers that you can reach. Content marketing is how you reach them.
Active Marketing can show you how to use content marketing for exponential growth in your website traffic and your facility’s admissions.
What is Content Marketing?
Content marketing is a strategic approach to increasing website traffic and facility admissions by providing valuable content to your potential customers. Content marketing establishes a connection between your brand and those in need by authentically showing your brand to the public.
With proper content marketing, you aren’t just telling your potential customer who you are and how you will help them during recovery – you’re showing them. Content marketing is powerful.
Content Marketing is Vital
Content might be the single most important part of an addiction treatment facility’s overall marketing strategy. The digital population contains over 4 billion potential customers that you can reach. Content marketing is how you reach them.
Active Marketing can show you how to use content marketing for exponential growth in your website traffic and your facility’s admissions.
Focus on SEO from Beginning to End
How do you know what content your target audience needs, and how do you reach them? The first step of search engine optimization (SEO) is to identify who your target audiences are and what they want to know. You need to do keyword and demographic research to get this step right. Then you create a great piece of content for them.
But how do they know your content exists? Expert SEO strategies will boost that content to the top of the Google results. Nearly all traffic to websites is generated by the first page of the search results – Your facility needs to be on page one, and Active Marketing can help you get there.
What is Content Marketing?
Content marketing is a strategic approach to increasing website traffic and facility admissions by providing valuable content to your potential customers. Content marketing establishes a connection between your brand and those in need by authentically showing your brand to the public.
With proper content marketing, you aren’t just telling your potential customer who you are and how you will help them during recovery – you’re showing them. Content marketing is powerful.
Focus on SEO from Beginning to End
How do you know what content your target audience needs, and how do you reach them? The first step of search engine optimization (SEO) is to identify who your target audiences are and what they want to know. You need to do keyword and demographic research to get this step right. Then you create a great piece of content for them.
But how do they know your content exists? Expert SEO strategies will boost that content to the top of the Google results. Nearly all traffic to websites is generated by the first page of the search results – Your facility needs to be on page one, and Active Marketing can help you get there.
Content Creation
Content creation can take many forms. For example, content created for marketing, print design, or branding might be a blog post, an Instagram post, a tweet, a Facebook post, a white paper, an e-book. The trick is creating the right content in the right way and getting it to the right people.
That’s where Active Marketing’s expertise comes in – we have over 15 years of experience in creating targeted content for addiction treatment facilities.
Content Creation
Content creation can take many forms. For example, content created for marketing, print design, or branding might be a blog post, an Instagram post, a tweet, a Facebook post, a white paper, an e-book. The trick is creating the right content in the right way and getting it to the right people.
That’s where Active Marketing’s expertise comes in – we have over 15 years of experience in creating targeted content for addiction treatment facilities.
Link Building Requires
Great Content Creation and SEO
If another website links to your content, it’s called a backlink. It’s estimated that quality backlinks make up 30% of Google’s ranking algorithm. Backlinks show that you helped those looking for addiction treatment, and are a resource for other experts in the treatment industry. Google’s algorithm sees those backlinks and boosts your facility in the search results.
Social Media to
Promote Content
Using social media marketing to promote your content will help your facility rise in the search results and increase admissions. Social media marketing is a great supportive strategy for getting your content in front of the right people. Digital design professionals make your post stand out from the crowd.
Link Building Requires
Great Content Creation and SEO
If another website links to your content, it’s called a backlink. It’s estimated that quality backlinks make up 30% of Google’s ranking algorithm. Backlinks show that you helped those looking for addiction treatment, and are a resource for other experts in the treatment industry. Google’s algorithm sees those backlinks and boosts your facility in the search results.
Social Media to
Promote Content
Using social media marketing to promote your content will help your facility rise in the search results and increase admissions. Social media marketing is a great supportive strategy for getting your content in front of the right people. Digital design professionals make your post stand out from the crowd.
The Right Content and Building
Links Are the Keys to Your Success
Research helps determine which questions to answer. Content development requires you to learn what answers people are looking for with keyword and demographic research.
The best topics to write about will be at the intersection of the search volume and the competitiveness of the keyword, which we call keyword efficiency. Keyword efficiency means that you probably don’t want to shoot for the highest volume keyword that is dominated by large companies, but you also can’t settle for keywords with little search volume. Find the intersection and create great content based on efficient keywords.Contact Us Today: 1 (877) 850-7177