Reach Millennials By Marketing to Their Aspirations A marketing analysis of anxiety from the 2020 Guide to Marketing Addiction Treatment to Millennials Bottom Line If you want to reach millennials in need of addiction treatment, address their unmet life goals and aspirations. Table of Contents Bottom Line Introduction Millennials Start With a Deficit Addiction Tendency in Millennials Misunderstood Generation Ambition Affects Treatment Millennial Motivation Active Marketing: Proven Game Changers...
Addiction Treatment with Anxiety Messaging Your Advantage in a Competitive Market A marketing analysis of anxiety from the 2020 Guide to Marketing Addiction Treatment to Millennials Bottom Line Branded messaging that addresses anxiety in your target audience can decrease your cost per lead and cost per admission. Table of Contents Bottom Line Know Your Audience: Why Millenials Have Anxiety Half of People with SUD Have a Dual Diagnosis Meet Millennials Where They Are: Online Millennials are Wary of...
Increase Addiction Treatment Admissions by Adding Co-Occurring Disorders Messaging An analysis of co-occurring disorder messaging from the 2020 Guide to Marketing Addiction Treatment to Millennials Bottom Line The right brand messaging that supports co-occurring disorder treatment at your facility will increase profitability by increasing admissions while lowering your cost per admission. Table of Contents Introduction Co-Occurring Disorders are Important to Millennials Millennials and Mental Health The...
Step 1: Learn about your history Step 2: Write a vision statement Step 3: Write a mission statement Step 4: Identify core values Step 5: Personify the brand Step 6: Define tone of voice Step 7: Create a typography paletteStep 8: Create a color paletteStep 9: Define photography styleStep 10: Icons and illustration guidelinesStep 11: Design a logo The seventh step in Active Marketing’s branding process is creating the typography palette. In short, typography is where text meets art. It is the font family,...
